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Lead Capture Page Mini Guide

  • Engage the audience
  • Set the Scene
  • Tell the story
  • Share some personal experience
  • Relate to external, activities and events
  • Get on the wave on a trend
  • Point out something

Story telling Mini Guide

  • Stasis: the current situation or status quo.
  • Inciting Incident: what forces your customer to  action.
  • Rising Action: the period of time between the inciting incident and the climax
  • Climax: the peak, or turning point, of your story
  • Falling Action: following the climax, falling action ties up the loose ends
  • Resolution: the final outcome of your story

Sharable’s Supports Social Telling

  • Importance of Open Graph images tags
  • Communicate your personal POV
  • Humor
  • Honesty
  • The person behind

The Template To Success

  • Headline
  • Structure
  • Intro
  • Content/Connection
  • Sales
  • Call2Action

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